Sober travel, known as ‘dry tripping,’ is anticipated to gain popularity in 2024, challenging the notion that alcohol is essential for a good time. Alcohol-free tours and hotel mocktail menus demonstrate that fun doesn’t require alcohol consumption. While millions commit to ‘Dry January,’ the trend is extending beyond the New Year, with only 38 percent of young adults being regular drinkers, according to Gallup.
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Sober Travel and Dry Tripping: What is it?
